The California Raisins
"Playing With Your food" (The Commercial on TV with the song, 'I Heard it Through the Grape Vine'
Printed in 1987, (great year!) and mailed to me in 2012 with five stamps, four of which are vintage!
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The California Raisins were a fictional rhythm and blues musical group as well as advertising and merchandising characters. Lead vocals were sung by musician Buddy Miles. The California Raisins concept experienced high popularity in the mid-to-late 1980s principally through claymation TV commercials and animated specials, winning an Emmy Award and one nomination.
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Here is a video of the commercial ...