This is a reproduction postcard that was postmarked in 2014.
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Lucy (Lucille Ball) decides to go on a hunger strike until Ricky agrees to buy her a designer dress. The plan works perfectly (even though Ethel (Vivian Vance) has been smuggling food to Lucy) and Ricky finally gives in and buys her an expensive outfit. But when Ricky discovers what Lucy has been up to, he puts together a crazy outfit made of burlap and passes it off as a Paris original.